Amazon Prime
Museum Of Modern Love

The Museum of Modern Love (MoML) offered an interactive experience of modern love through a free, limited pop-up in New York tied to the premiere of the Amazon Prime series.

3,265 attendees
4 exclusive nights of events
8 interactive installations
798,000,000+ media impressions

  • Invisible North

  • Senior Producer

People sitting on pink couches and at tables in a cozy lounge area of a Fire TV event space with a neon sign that reads 'LOVE NEST' in the background.
Exhibition space featuring a white display board with text and a photo, decorative white artificial tree, and illuminated neon sign in background with pink, purple, and orange lighting.
Four people are seated on a red couch, watching a large television screen in a cozy, stylish room with circular wooden accents and warm lighting.
The exterior of the Museum of Modern Love in an urban setting at dusk, with illuminated signage and large digital display window featuring a heart graphic and an inscription about love finding its truth.
Blue bulletin board with white papers pinned, including a paper titled 'Modern Love Confessions'.
A woman in a pink blazer, black pants, and red shoes standing in front of a large red structure with an entrance door, holding a black hat with a white band. The structure features white text and a smaller photo of two people with an umbrella at the
A dark hallway illuminated with purple neon lights, leading to a curtain and a purple lit sign that reads, "Love is taking the first step even when you don't see the whole staircase."
Two women having a therapy session in a pink-colored room with shelves of books and wall decor promoting a TV show.
Exhibit display with narrative text and an image of a man and woman with shopping carts
Popcorn in a white bowl, discounted movie tickets, promotional brochures and pins for the Museum of Modern Love, a map, and a series of cards on a light blue surface.
People lined up outside the Museum of Modern Love, with a large sign that reads, 'This Fall Love Will Find Thee,' and a display window showing the museum's name and promotional message.

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